Brand-led design
The salon’s identity, photography and tone lead the page, creating a recognisable experience instead of a template-like listing.
Local business website case study
Putting the character of a local salon first.
Howard’s End is an independent hair salon in Stevenage Old Town. Its website needed to feel as welcoming and individual as the business while making the practical details effortless to find.
ClientHoward’s End Hairdressing
LocationStevenage Old Town
ServicesDesign, content & hosting
Websitehowardsend.co.uk ↗
The brief
Translate an established salon’s personality to the screen.
The salon has served Stevenage Old Town since 2001, so the website needed to feel established and personal rather than generic.
We centred the experience on the information a potential client needs most: the character of the salon, how to book, opening hours and where to find it.
Large photography, confident editorial typography and restrained navigation create a distinctive first impression while keeping phone and location actions prominent.
What we delivered
A local website built around confidence and convenience.
The design balances brand personality with the practical information that turns a local search into a salon visit.
Local customer journey
Phone booking, opening hours and location are easy to reach, with clear content for people discovering the salon locally.
Responsive hosting
The site is built for quick mobile access and delivered through secure managed hosting with releases and upkeep handled.
The outcome
A distinctive website that feels at home in Stevenage Old Town.
The finished site gives Howard’s End a clear, modern online presence without losing the warmth and character of an independent salon.
Visitors can understand the business, call to book and find the salon quickly across desktop and mobile.
Visit howardsend.co.uk ↗Need a stronger local-business website?
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